According to John Saddington, Myspace is old, outdated, and all but abandoned, with the future looking desperately dark, much like the church in many parts of the West: losing attendance, neglected and forgotten, with very few new visitors. Saddington says that there are a number of lessons that the church can learn from the decline of Myspace.
Pride comes before the fall: Myspace claimed that it would be the future of social networking, but in a fast-changing environment no-one can predict the success of any single technology, and the church must avoid placing too much faith on any one tool. You must stay flexible: Myspace bureaucracy got in the way of responding to change; the church must not allow leadership and ego to prevent change. It takes the right mix of leadership: the Myspace leadership team had conflicting visions; churches must get leadership right.
Shared vision and focus: Myspace declined because of lack of shared vision and focus, and these are big causes of decline for churches as well. Attention from leadership: Rupert Murdoch’s attention was diverted away from Myspace and on to Dow Jones, and as a consequence Myspace languished; similarly, innovations within a church require the continuing attention of senior leadership if they are to flourish.