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Tips and pitfalls in managing change

A critical area of competitive advantage nowadays is the ability of organizations to lead rather than follow changes in the market and this means having the ability to roll out the right changes quickly and reliably in a way that delivers a return on investment for the organization, according to Helen Campbell in her book Managing Organizational Change: A Practical Toolkit for Leaders. What most organizations haven’t yet managed to do is build the capability to respond reliably to needs for change, let alone stay ahead of them.

My full review of the book is available at my business book reviews website.